The principles of trading
To make the plan of advancement of your goods, you should look forward and think of the future. It is a continuous process.
If you have any thoughts it is necessary to try to carry them out. Probably, you will have to carry out several experiments experiments, to create a prototype of the future goods, to put it on trial before you receive its comprehensible copy. This stage is called as a development stage.
Now, when you have a new product, it is necessary to make sure that it is absolutely safe and meet the legal requirements.
You should test the novelty in the market. It is necessary to make a small trial lot of the goods for this pupose. It will allow to reveal possible latent defects of the goods and it will also check up reaction of consumers.
One more way of test of the goods is a trial sale through a retail trading network. Perhaps, you will have to take the goods back there is no demand. Responses which you receive can be enthusiastic as well as extremely negative. Before moving further it is necessary to count up the expenses and to define the price. Otherwise you risk to begin manufacture of obviously unprofitable goods. You should decide what to do further: to pass to the following stage or to come back and do everything from the very beginning.
If all is well then the following stage is manufacture. Then "new" goods are sent to the market. For this purpose it is possible to use your former trade channels. At first it is necessary to operate extremely cautiously, having limited sale scales to small area. In this case you can hold process of realisation of your goods under the constant control.